Joe Bucks Article Archive

Organic SEO vs PPC

Organic SEO vs. PPC? So, what’s it going to be? Spend the time and effort cultivating your organic search engine affiliate marketing plan or just offer up the cash and invest in a pay-per-click program? Which is better for you? Both? It’s a question most, if not all; businesses will eventu...

Ask Displaying Google Ads

Ask Displaying Google Ads through its Contextual Ad Program So you want to get into the arbitrage game by serving Google ads on Yahoo? If so, you have quite a few hurdles to overcome. Google’s quality team is gunning for you, countless advertisers are watching their logs, and just about ev...

Google Edges Closer To 70 Percent

The December 2007 US search market share figures from analytics firm Compete peg Google's portion of queries at 68.1 percent. So much for the law of big numbers. At Google, getting big hasn't kept the company from getting bigger. Compete blogger Jeremy Crane reported the December 2007 We...

Google's Conversion Optimizer Leaves Beta

SEM pros face replacement by a little software tool. The AdWords tool automatically adjusts one's CPC bids up to a maximum CPA to find the most optimal bids for an ad auction. Google wants to take the daily tweaking of ad campaigns away from the mad scientist slash search marketer and put...

PPC Keyword List Building

Words Words Words / Location Location Location Any successful restaurateur can tell you location is one of the most important factors in achieving a successful business. The location determines the amount of foot traffic that a restaurant will be exposed to. In the same way, the cornerston...

The Affiliate Business

Your affiliate marketing business is just that … a business. To be successful, you need to treat your business like a business and focus on growth. Your affiliate links are your business; you are the owner of a marketing company, and it is an asset you can grow into more and more assets. H...

5 Ways to Build Content that Sells

5 Ways to Build Content that Sells The golden rule of the internet marketer is that “Content is KING.” It always has been and it always will be. Especially if you’re an affiliate, good content is your best friend! But, there’s a huge problem! Do you really want to sit at your computer and ...

10 Super Affiliate Secrets

10 Secrets Of The Super Affiliate Contrary to popular belief, Super affiliates don’t really DO things differently than affiliate underachievers. Super affiliates promote the same products. They use the same SEO techniques. They have the same headaches. And they work just as hard. But Super...

Affiliate Marketing Tools

Do you have a complete retail affiliate marketing arsenal? If you haven’t integrated data feeds into your marketing mix, you haven’t taken advantage of one of the best conversion tools out there in the retail marketing world. So what is a “data feed” then? Data feeds (or product feeds) ref...

Ecommerce Affiliate Marketing

As a novice ecommerce affiliate, there are a number of things to consider before getting started. Once you have determined how you will first venture into the ecommerce affiliate world, be it through a website, PPC or other means, it will be important to choose affiliate programs that will...